Welcome to Tim Kern INK
Note from Tim:
Standard & Custom Services
Press Releases: Every move you make should be accompanied by a press release. I can work with your information and produce what you need very quickly. (When one client locked in financing in the Middle East after midnight US time, his press release was ready for distribution by dawn in the US.)
White Papers: When you want to explain your uniqueness in a professional way, over several pages, there is no better way than through a white paper. Typically six to ten pages long and written as a technical information piece, white papers typically contain in-depth discussion and explanation of factors your clients and customers should be considering, along with competitors’ information, expert opinion, and technical specification.
Newsletters: A regular distribution to your clients, dealers, and prospects keeps your name before them, and makes it easy for them to find you, when the buying decision-time arrives.
Proofing and Editing, for websites
Marketing and Branding Strategy: You have to have a plan, and you have to stay with it, modifying it when circumstances or opportunities change. I have a finger on the pulse of the industry, and can react and plan with you, to help maximize the effectiveness of your marketing. When you are ready to reach your clientele, you’ll need to answer: What venues are essential? Which are merely desirable; which are potentially ineffective? How can you get the best rates, and when should each marketing phase be rolled out?
Ad Agency Services: Invited clients use the market analysis and placement strategy available only through Tim Kern INK.
To get your answers and the help you need, just email or call 863-651-6095.
Note: In answer to a problem voiced by a large manufacturer, I developed a new website model, manifest in www.121five.com. It is designed to bring aviation news directly from the newsmaker to the press and to the public.
Tim Kern who?
Tim Kern INK:
Tim Kern writes about aviation, and for aviation-related companies, and is the most widely-published aviation writer in this century. He has an MBA from Northwestern University, and is an NBAA-certified CAM (Certified Aviation Manager); and he is a founding member of the Flying Musicians Association and the American Air Camping Association. He also is a member of the Society of Prefessional Journalists, and many aviation organizations.
The Written Word
Tim wrote the monthly Engine Beat column and the “Designer Spotlight” feature series in Kitplanes magazine, writes Pilot Journal's “On the Radar” features, often contributes the feature, “Building Basics” for EAA Sport Aviation, and initiated the “Don't Know, Don't Care” series in Aviation Maintenance.
A former photo studio owner and professional photographer, Tim maintains the ability to supplement many articles and press releases with photos. Tim's "How to Take Great Pictures With a Point-and-Shoot Camera" seminar, given on the grounds of the Indianapolis Museum of Art, always draws good crowds.
Tim's ability to write to an aviation audience is bolstered by his contacts, his experience helping build airplanes and as a pilot (single engine, land and sea, taildragger -- “I don't do 'flight evaluations. I'm a good enough pilot to know that I'm not a good enough pilot,” he says) and especially as a teacher and talk-show host. Long experience in high-performance arenas (as a machinist, race driving instructor, motorcycle racer, and as a crew member on the Can-Am championship winning Chaparral racing team) gives him technical insight most journalists can receive only second-hand. As evidence, Tim also covers the Reno Air Races for the Reno Gazette Journal, and has covered this event for EAA Sport Aviation, Pilot, Plane & Pilot, and Kitplanes. Tim did the online reporting for both Aero-News (through 2003) and AVweb (in 2004).
Not Just Aviation...
Tim's work has also appeared in The Saturday Evening Post, The Farmer's Almanac, SUCCESS Magazine, The Vintage Japanese Motorcycle Club Magazine, The Weather Calendar, three books (as author, co-author, and editor) and over 50 newspapers.
If you are in need of a sterling press release or white paper, Tim Kern can write it for you, or with you. Long experience writing in the world of aviation has resulted in a library of interesting articles, including interviews, aircraft profiles, and insights.
Tim understands and can communicate the technical language of a number of disciplines.
Tim Kern is your help, when it comes to polishing, or reconfiguring your corporate messages. He offers original writing services, ghost writing, and editing services, to fit a wide range of audiences. If your image is in need of a remake, or just a shining up, we can help. Tim also provides ad copy and catalog-writing services, either independently or as part of your overall public relations effort.
If your business needs to change, or to assimilate new players:
Making it Easy For You: Agency Services
Tim Kern, d/b/a
Standard Press Release (you supply information): $250.00
Custom Press Release (research or extensive rewriting required): quoted by the release.
Press Releases can also be displayed on www.121five.com, through special arrangement.
Ad Copy: The less said, the better – if the copy is getting your message across!
Press Release Distribution:
Feature articles and event coverage: fee depends on research, photography, and expenses, as well as article size, topic, and deadline.
Editing, Catalog copy, and Ghost Writing: fees vary by the job
Advertising Agency Services: Creative and standard agency fees apply; specially qualified clients only.